Email outreach campaigns
Email outreach campaigns allow you to reach your target audience through one of the most widely used mediums in the world. Over four billion people have an email account! At the same time, over 420 billion spam emails are sent each week, with office workers receiving an average of 120 emails per day
Because of that, it can be difficult for brands to cut through the noise. They can’t just approach email outreach as an afterthought because that’s a guaranteed way to make sure that they end up in people’s spam folders. Instead, you need to develop a comprehensive strategy with highly specific targeting so that people open and act upon your emails.
Getting marketing just right is all about reaching the right people with the right message at the right time. bant.io’s email outreach module is specifically designed to help you to do just that. Read on to find out how it works.
Accelerate revenue growth
The most common goal for our email clients is to accelerate their revenue growth, and email is the perfect tool to help them to achieve that. Email allows you to engage with your ideal customer, and bant.io guides you through the process using proven done-for-you lead generation strategies.
Our powerful tool uses an AI-powered processing engine and crunches a unique combination of algorithmic attribution models. This helps to ensure the success of every single campaign by continuously improving conversion rates and lead quality.
For us, quality is the name of the game. We know that there’s no point running a lead generation campaign if those leads aren’t relevant to our customers, and that’s why we go out of our way to understand exactly what your company does and how it can help your customers.
Tap into experiment suggestions
Carrying out experiments is a great way to continuously optimise campaigns and to ensure that your results improve over time. The bad news is that carrying out these experiments can be difficult and time-consuming, especially beginners.
Fortunately, we can handle things for you. All of our clients’ accounts are continuously fed with highly customised experiment suggestions that you can automatically apply to your campaigns with a single click. You can even set them to be automatically applied with no input needed from you!
This approach is designed to follow scientific methods to carry out precise experimentation, taking the guesswork out of your email marketing campaigns and allowing you to make decisions based on real-time data. Suddenly, email marketing can become your most powerful tool.
Setup and optimisation included
Setup and optimisation are included as standard with all of our plans to make it as easy as possible for you to get up and running. We think you should have the smallest possible wait before you start to see results, and that’s why we have our rapid onboarding process to help you to hit the ground running.
Still not sure? Ask us! We’ll be more than happy to get to know your company and to make bespoke recommendations based on what we learn about you.
Built-in positive response detection
bant.io’s email marketing module also includes an innovative positive response detection feature, which is included across all accounts as standard. It uses a proprietary natural language processing (NLP) algorithm, which screens all of the replies that have been generated across all channels.
The goal is to pick up those positive responses on your behalf so you can follow up with them straight away. We don’t just rely on technology, though. Our team of screeners checks all replies to make doubly sure that we don’t miss any conversation that could lead to an opportunity. This methodology can save you dozens of hours a month by pre-qualifying leads so that when you hand them over to your sales team, they’re ready to make a purchase.
Of course, you can still dig down and look at all of the responses that you’ve received if you so desire. All of the tools that we provide are designed to be as versatile as possible to help you to get the maximum possible benefit in the shortest amount of time.
